E-Readers BOOX

BOOX BOOX Go Color 7 (Gen II) 7" Colour ePaper Reader
Cheaper alternative to the Kindle Colorsoft

BOOX BOOX Go Color 7 (Gen II) 7" Colour ePaper Reader

BOOX · Model Go Color 7 (Gen II)

$289.99 Maker's list price, checked Nov 4, 2026
Screen (diagonal)
7 in
Pixel density (black and white)
300 ppi
Colour screen
Yes
Adjustable warm light
Yes
Compare with the Kindle Colorsoft

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As a cheaper alternative

93% spec match of the Kindle Colorsoft

vs the Amazon Kindle Colorsoft 16GB (2026 model)

A 7-inch colour screen at the same 300 and 150 ppi with a warm and cold front light, 64 GB against 16, page-turn buttons and third-party Android apps, at 195 g and 6.4 mm, for the same $289.99 list price. BOOX publishes it as water-repellent, with no IPX8 rating.

Same list price Ranked #3 of the Kindle Colorsoft alternatives

Better

  • Base storage: 64 GB vs 16 GB
  • Weight: 195 g vs 204 g
  • Thickness: 6.4 mm vs 6.8 mm
  • Physical page-turn buttons
  • Installs third-party apps

Matches

  • Screen (diagonal)
  • Pixel density (black and white)
  • Colour screen
  • Adjustable warm light

Gives up

Nothing listed.

Full specifications

As BOOX publishes them. “Not listed” means the maker gives no figure.

Screen (diagonal)
7 in
Pixel density (black and white)
300 ppi
Colour screen
Yes
Adjustable warm light
Yes
Waterproof (IPX8)
Not listed
Base storage
64 GB
Weight
195 g
Thickness
6.4 mm
Physical page-turn buttons
Yes
Installs third-party apps
Yes
Battery as listed
2,300 mAh

Source: shop.boox.com

What matters in e-readers

Every reader here uses an e-ink screen with a built-in front light, so the real differences are specific: screen size, how sharp the text is, whether it shows colour, whether the light can turn warm for night reading, whether it carries an IPX8 waterproof rating, how much it weighs in one hand, and how much storage the base price buys.

All e-readers compared

BOOX Go Color 7 Gen II head to head